Legal Marketing Insights is a blog dedicated to providing actionable advice and best practices for law firms looking to improve their marketing strategies. Our goal is to help legal marketers and law firms navigate the ever-changing world of digital marketing and business development. We aim to cut through the hype and provide insights based on proven strategies and real-world experience.
This blog is written by a team of experts within the legal marketing field, including marketing consultants, agency owners and in-house lawyers. Our practical advice covers topics like search engine optimization, social media strategy, content marketing, relationship building, practice area marketing and business development tactics. We seek to answer real questions legal marketers have like “How do I generate more leads from my website?” and “Which social networks matter most for law firms?” While marketing laws firms is different from marketing other businesses, we translate widely-applicable marketing principles into action steps that work within the legal industry.